Scaling into a new region often requires reorientation of the mother business strategy. Our services in this category include local market research, business model fine tuning, and new partnership formation.
Business Development includes:
MARKET CONSULTATION
We learn about your business and goals for this market and together plan the approach for your internationalisation project.
MOBILISATION STUDY
Establish correct positioning of your product/service and a communication strategy for the local market through interviews with potential customers.
MARKET RESEARCH - EVALUATION
Collection and analysis of all relevant information on the local market. This information is assessed to better evaluate your opportunities and outline your strategic options.
FINDING A PARTNER
Distributors, development partners, suppliers or manudfacturers, we can find the ideal local partner for your business. We make contact with them and perform a pre-interview to determine the most suitable candidates.
CASE STUDY
Nordoest gathered business intelligence information on behalf of TCO AS on the completions and chemical injection sub-sector of the UAE’s oil and gas industry.
The primary aim of this project was to obtain information, which would aid TCO AS adapt its products and/or business strategy to suit the UAE market.
The resulting report is segmented into:
A market survey section, which contains information regarding the characteristics and competition level of the concerned market segment
A technical survey section, which contains the industry’s technological requirements, and
A questionnaire section, which provide responses to TCO’s queries.